Product design case study

Antelope Wealth

Self-initiated fintech/wealth onboarding concept

Antelope Wealth is a self-initiated fintech and wealth onboarding concept created as a working prototype in Lovable. It explores how a personal finance product could build trust early: starting with a user goal, explaining permissions in plain language and turning finance signals into a calm first money snapshot.

Working prototype

Explore the prototype

Explore the interactive prototype to the right below to experience the goal-led onboarding flow, permission prompt and first-plan journey.

Project summary

Role
Product design, UI design, AI-assisted prototyping
Tools
Lovable, Figma, GitHub, Codex
Focus
Finance onboarding, goal-based money management, permission prompts, dashboard UI
Status
Concept prototype
Antelope Wealth welcome screen introducing the finance onboarding journey on a mobile layout.

The problem

Many personal finance and wealth products ask users to connect accounts, review transactions or set budgets before they understand the value of the product. This can make onboarding feel heavy, especially for people who want confidence and clarity rather than another complex money-management tool. Antelope Wealth explores a softer onboarding model that starts with the user’s goal, then gradually introduces income basics, transaction signals and a first monthly snapshot.

Design approach

Antelope Wealth permission prompt screen explaining how transaction-alert signals help create a first money snapshot.
  • Start with the user’s financial goal rather than raw bank data.
  • Keep the onboarding journey short, clear and emotionally reassuring.
  • Break the experience into a guided onboarding flow with clear progress and low cognitive load.
  • Explain transaction-alert permissions in plain language.
  • Reinforce privacy by making it clear that Antelope Wealth only looks for transaction alerts and never reads personal messages.
  • Show value early through a simple first-plan and snapshot experience.
  • Keep the visual design clean, warm, accessible and trustworthy for a finance context.

Key features

  • Guided onboarding flow
  • Goal-first finance setup
  • Goal details and income basics
  • Transaction-alert connection step
  • Auto-built monthly money snapshot
  • Review snapshot step
  • First-plan experience
  • Responsive Lovable prototype
  • Embedded live prototype preview

Screenshots

Step 1 welcome screen for Antelope Wealth, introducing the onboarding flow in a calm and simple layout.
Step 1: Welcome
Step 2 screen where the user chooses a savings or money goal inside the Antelope Wealth onboarding flow.
Step 2: Choose your goal
Step 3 screen where the user shapes a savings goal by setting the amount and timing for Antelope Wealth to work towards.
Step 3: Shape the goal
Step 4 screen capturing the user's income rhythm with straightforward monthly income details.
Step 4: Income rhythm
Step 5 permission screen explaining how Antelope Wealth uses transaction-alert signals without reading personal messages.
Step 5: Connect transaction signals
Step 6 loading screen where Antelope Wealth builds the user's first monthly snapshot from goals, income basics and transaction signals.
Step 6: Build monthly snapshot
Step 7 review screen showing the first Antelope Wealth monthly snapshot with income, spending and progress signals in one place.
Step 7: Review snapshot
Step 8 first-plan screen presenting a simple suggested money plan based on the user's goal and first snapshot.
Step 8: First plan
Completion screen confirming the Antelope Wealth onboarding flow is finished and the user's first plan is ready.
Completion screen

What I learned

This project helped me practise clearer permission prompts, simpler money-management concepts and finance interface patterns that feel useful, calm and trustworthy without becoming overwhelming.